Child drawing on a Doodle Bear plush toy

Image: flickr / Chris Short (by-sa) · License

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1990s · toys

Doodle Bear

A plush bear you drew on with washable markers and threw in the wash. Permission to vandalize a stuffed animal was the whole appeal.

Era
90s
Released
1991
Category
toys
Availability checked
7/7/2026

From the archive

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The pitch

Doodle Bear is a teddy you can draw on again and again! Color on the washable surface with the included markers, then toss it in the machine and start fresh. A plush toy and art project rolled into one fuzzy friend.

Why people remember it

  • Markers on fabric felt rebellious in a safe way.
  • Wash cycle reset your canvas for Monday.
  • Signatures from friends turned it into a guest book.

Did you know?

  • Tyco launched Doodle Bear as part of the washable plush trend of the early 1990s.
  • The bear's fabric was treated to release marker ink in the washing machine.
  • Spin off characters included Doodle Bunny and Doodle Dog with the same washable concept.
  • It competed with Color Me Bear and similar toys in the draw on plush category.

How people search for it

“draw on bear toy”, “washable marker plush”, “doodle stuffed bear”

Tags

Questions people ask

Can you still buy Doodle Bear?
Similar washable plush appears under new brands. Look for machine-wash labels.
Did the ink always wash out?
Mostly, if you followed instructions. Old stains needed a second cycle.