1970s · snacks
Kool-Aid
A pitcher of red or purple water made from a packet of powder and way too much sugar, plus the Kool-Aid Man crashing through a wall to sell it to you.
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◆ Did you have this?
👍 I had this💔 I wanted this- Era
- 70s
- Released
- 1927
- Category
- snacks
Before you buy
- For an original edition, compare the model name, packaging, and release details with the seller’s photos.
- Check the condition, included accessories, delivery cost, and return terms on the listing before ordering.
From the archive
Watch the commercial
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The pitch
Kool-Aid! Just add water, add sugar, and watch a whole pitcher disappear before dinner. Oh yeah!
Why people remember it
- The Kool-Aid Man bursting through walls yelling "OH YEAH!" was one of the most quoted commercials of its era.
- Making a pitcher from scratch — powder, sugar, water, stir — felt like a real kitchen project as a kid.
- It stained your tongue a color no actual fruit has ever been.
Did you know?
- Kool-Aid was invented in 1927 by Edwin Perkins in Hastings, Nebraska, as a powdered version of his liquid concentrate 'Fruit Smack.'
- The Kool-Aid Man mascot first appeared in advertising in 1954 and got his wall-busting catchphrase decades later.
- Hastings, Nebraska still holds an annual Kool-Aid Days festival celebrating the drink's hometown origins.
How people search for it
“Kool-Aid Man commercial”, “powdered drink mix pitcher”, “oh yeah kool-aid”
Questions people ask
- Is Kool-Aid still made the same way?
- Yes — it's still a powdered drink mix you add to water and sugar, largely unchanged since it launched in 1927.
- Why does Kool-Aid come in packets and tubs?
- The classic packets make a single pitcher; the larger tub/canister format is pre-sweetened and scoops out by the glass.
